Since our inception in 2004, Acquirent has matured and so did our service offerings. In addition to our outsourced sales services, Acquirent offers numerous other services including: direct sales recruiting and placement, sales consulting, Salesforce.com consulting and implementation and now online sales training. A wise man once said that necessity is the mother of all invention, and that is how Acquirent’s online sales training came to be. Due to advancements in technology, customers have changed the way they make purchases and in turn changed how sales professionals must sell.
“Unfortunately, the training that a salesman gets (if any) is still based off of 80’s and 90’s methodology and thinking,” says Geoff Winthrop, Acquirent’s Executive Vice President.
We realized there was a tremendous sales training gap in most organizations. “Companies spend a significant amount of time and money recruiting, hiring and on-boarding sales people, but when it comes to professionally training these individuals to sell there is a significant deficiency” Winthrop continued to say.
Over the last decade Acquirent has developed, refined and delivered their “Sales Fundamentals” training series for hundreds of internal hires. “When clients and prospective clients started asking if they could send their sales professionals through Acquirent’s sales training program a light bulb went off” says Jon Elhardt, Acquirent’s Vice President of Sales and Training. We realized that many organizations have good systems and management in place. They also hire many sales professionals with good potential, but unfortunately these companies do an inadequate job of providing them initial and ongoing sales training. “It dawned on us that there was a huge market and tremendous demand for professional sales training that is easily accessible, digestible, actionable and affordable.” Elhardt continued to say.
“We are extremely excited to launch our online training service and help fill a gap that has been only getting larger. Organizations must change their sales training methodologies or go the way of the dinosaurs.” Acquirent’s CEO, Joe Flanagan states.